Wharton’s Dr. Americus Reed speaks with Kimmra Hingher, VP of marketing at J&J Snack Foods Corp, about the iconic branding of Dippin’ Dots, customer loyalty, how the product stands out in the category, expanding Dippin’ Dots into more locations, and more.
Marketing Matters
Kimmra Hingher, VP of Marketing, J&J Snack Foods Corp
Wharton experts speak with Kimmra Hingher, VP of marketing at J&J Snack Foods Corp.
July 18, 2024
• 18 min listen
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