Wharton’s Barbara Kahn and Dr. Americus Reed speak with Jordan Yob, senior brand marketing manager at Saucony, about the heritage of Saucony, the importance of staying consumer-focused, and the “marathumb challenge.”
Marketing Matters
Jordan Yob, Senior Brand Marketing Manager at Saucony
In this episode, Wharton experts speak with Jordan Yob, senior brand marketing manager at Saucony.
February 1, 2024
• 17 min listen
Updated: February 2, 2024
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