Wharton’s Barbara Kahn and Dr. Americus Reed speak with Isabelle Sakai, global chief marketing officer of Mark Anthony Brands International (the owners of White Claw), about White Claw’s new “Grab Life By The Claw” campaign.
Listen to the podcast.
In this episode, Wharton experts speak with Isabelle Sakai, global chief marketing officer of Mark Anthony Brands International.
Listen to the podcast.
Wharton’s Barbara Kahn and Dr. Americus Reed speak with Isabelle Sakai, global chief marketing officer of Mark Anthony Brands International (the owners of White Claw), about White Claw’s new “Grab Life By The Claw” campaign.