Wharton assistant professor of management talks about the connection between purpose and performance

The importance of purpose within a company and whether it links back to a company’s performance in light of 2020’s social justice movement is something that will continue to be examined in the coming months and years. Claudine Gartenberg, Wharton Assistant Professor of Management, talks about her research into the link between purpose and performance with Wharton Business Daily’s Dan Loney.