Amid a broad push for affordable and accessible care, the life sciences industry is focusing on the patient as the core of its business strategies. A key element: hospitals, drug makers and medical devices firms are increasingly using technologies such as mobility, digital channels, wearable sensors and data analytics to improve outcomes for patients. Sangita Singh, who heads Wipro Technologies’ health care and life sciences business unit, and Patricia Danzon, a Wharton professor of health care management, discuss the advances in patient centricity in this Future of Industry series white paper, produced by Knowledge at Wharton and sponsored by Wipro.
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