EPISODE OVERVIEW
Wharton professor Peter Cappelli, co-author of the recently published book, In Praise of the Office: The Limits to Hybrid and Remote Work, joins the Ripple Effect to unpack how hybrid and remote work have evolved — and what’s been lost along the way. He explains why productivity, collaboration, and culture suffer when teams rarely meet in person, and how younger employees, in particular, miss out on the unspoken lessons of workplace dynamics. Cappelli also discusses why companies are tightening “work from anywhere” policies, the long-term impact on management practices, and what organizations must do to make hybrid work purposeful and effective.

PODCAST OVERVIEW
This Week in Business features interviews with Wharton faculty about the latest news, fascinating trends, and issues impacting both consumers and the business world. Episodes are recorded at the Wharton School and published twice per week.

Subscribe on Apple Podcasts: https://whr.tn/3EdpB5X
Subscribe on Spotify: https://whr.tn/4ihHaiT
Watch/listen on the Knowledge at Wharton website: https://whr.tn/twib

#HybridWork #RemoteWork #FutureOfWork #WorkplaceCulture #EmployeeEngagement #Management
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The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

ABOUT THE EPISODE
Can women really “have it all”? Wharton professor Corinne Low explains that while women attain the same professional achievements as men, they still shoulder most housework and childcare—creating an unsustainable time squeeze. With modern parenting demanding more involvement than ever, unequal domestic roles leave many women exhausted and constrained. Low shows that progress depends on firms setting real boundaries, and on men increasing their home responsibilities. The data reveals how redefining success can help women, families, and workplaces thrive.

ABOUT THE PODCAST
This Week in Business features interviews with Wharton faculty about the latest news, fascinating trends, and issues impacting both consumers and the business world. Episodes are recorded at the Wharton School and published twice per week.

Subscribe on Apple Podcasts: https://whr.tn/3EdpB5X
Subscribe on Spotify: https://whr.tn/4ihHaiT
Watch/listen on the Knowledge at Wharton website: https://whr.tn/twib

#WorkLifeBalance #WorkingMothers #GenderEquality #WomenAtWork #ModernMotherhood #CareerAndFamily
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The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

ABOUT THE EPISODE
Philip Nichols, Joseph Kolodny Professor of Social Responsibility in Business at the Wharton School, joins Dan Loney to examine the evolving legal landscape of business in the United States. He explores how policy, social norms, and government involvement intersect with business strategy—and what today’s executives need to keep in mind as these forces continue to shift.

ABOUT THE PODCAST
This Week in Business features interviews with Wharton faculty about the latest news, fascinating trends, and issues impacting both consumers and the business world. Episodes are recorded at the Wharton School and published twice per week.

Subscribe on Apple Podcasts: https://whr.tn/3EdpB5X
Subscribe on Spotify: https://whr.tn/4ihHaiT
Watch/listen on the Knowledge at Wharton website: https://whr.tn/twib

#BusinessEthics #GovernmentPower #ExecutivePower #EconomicsExplained #AIEconomy #GeopoliticsToday
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The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

ABOUT THE EPISODE
Adam Kornblum, Chief Creative Officer for U.S. Brands at L’Oréal, joins Barbara Kahn & Dr. Americus Reed, II to share how he drives disruptive creativity across 17 brands, from the viral CeraVe Super Bowl campaign to the global youth innovation competition Brandstorm, illustrating how storytelling, experimentation, and an entrepreneurial mindset fuel innovation at L’Oréal.

ABOUT THE PODCAST
Marketing Matters is hosted by Wharton marketing professors Barbara Kahn and Americus Reed. Each week they discuss marketing and advertising trends, consumer behavior, data and analytics, the latest in retail marketing, brand-building, and much more with their expert guests. Episodes are recorded at the Wharton School.

Subscribe on Apple Podcasts: https://whr.tn/459Kg5x
Subscribe on Spotify: https://whr.tn/3Ug7wse
Watch/listen on the Knowledge at Wharton website: https://whr.tn/marketingmatters

#Loreal #DisruptiveCreativity #BeautyMarketing #BrandStrategy #Innovation
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The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

Matt Abrahams talks about a key skill for effective communication: close listening and repeating back to the speaker their words and ideas. This clip is from an episode of the Marketing Matters podcast.

ABOUT THE EPISODE
Stanford Graduate School of Business lecturer Matt Abrahams, author of Think Faster, Talk Smarter and host of the podcast of the same name, discusses how leaders can improve spontaneous communication. He explains why structure and active listening are critical in high-pressure moments, outlines his ADD framework for adding value: "Answer the question. Give a detailed example. Describe the relevance or value of the answer." He also shares practical techniques for managing speaking anxiety. Abrahams highlights how executives can approach crisis communication with clarity and credibility.

ABOUT THE PODCAST
Marketing Matters is hosted by Wharton marketing professors Barbara Kahn and Americus Reed. Each week they discuss marketing and advertising trends, consumer behavior, data and analytics, the latest in retail marketing, brand-building, and much more with their expert guests. Episodes are recorded at the Wharton School.

Subscribe on Apple Podcasts: https://whr.tn/459Kg5x
Subscribe on Spotify: https://whr.tn/3Ug7wse

Watch/listen on the Knowledge at Wharton website: https://whr.tn/marketingmatters

#ExecutiveCommunication #CrisisCommunication #PublicSpeaking #ActiveListening #LeadershipCommunication

ABOUT THE EPISODE
In this interview, Wharton professor Burcu Esmer analyzes the $55 billion buyout of Electronic Arts as a sign of how major investors, including Saudi Arabia’s Public Investment Fund, are using gaming and entertainment to expand global influence. She explains that taking EA private could allow for greater creative freedom, long-term strategy, and deeper integration across media and technology.

ABOUT THE PODCAST
This Week in Business features interviews with Wharton faculty about the latest news, fascinating trends, and issues impacting both consumers and the business world. Episodes are recorded at the Wharton School and published twice per week.

Subscribe on Apple Podcasts: https://whr.tn/3EdpB5X
Subscribe on Spotify: https://whr.tn/4ihHaiT
Watch/listen on the Knowledge at Wharton website: https://whr.tn/twib

#PrivateEquity #GameIndustry #GamingBusiness #MergersAndAcquisitions #CorporateFinance
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The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

Wharton professor Z. John Zhang discusses how luxury brands like Hermès and Versace stay ahead of counterfeiters by constantly innovating and maintaining exclusivity in this clip from a full length Ripple Effect episode. He explains that strong brand loyalty and controlled supply help preserve their prestige, even as they adapt production strategies. Zhang also notes that without luxury brands, retail — and life — would be far more boring and colorless.

EPISODE OVERVIEW
Wharton professor John Zhang explains why counterfeit luxury goods can actually boost authentic brands. When fakes are widespread, wealthy consumers buy more real products to prove their status, creating a “maximalist” display that counterfeit buyers cannot easily copy. Luxury companies respond by producing more variety and innovating faster so they stay ahead of imitators and give rich buyers new ways to stand out. Even with the rise of high-quality “super fakes,” authentic brands maintain power because scarcity, brand reputation, and the difficulty of assembling a full set of genuine products still make true luxury stand out.

PODCAST OVERVIEW
Every day, business scholars answer pressing questions in their research - but what do their insights mean for you? In this podcast, Wharton faculty dive into what inspired their studies and how their findings resonate with the world today. Learn how research insights translate into knowledge you can use, with host Dan Loney.

Subscribe on Apple Podcasts: https://whr.tn/3HEgNYs
Subscribe on Spotify: https://whr.tn/475stOb
Watch/listen on the Knowledge at Wharton website: https://whr.tn/rippleeffect

#LuxuryBrands #LuxuryMarket #LuxuryMarketing #LuxuryGoods #LuxuryProducts

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The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

ABOUT THE EPISODE
James Smoliga, professor in the Department of Rehabilitation Sciences and director of research for the Doctor of Physical Therapy Program at Tufts University School of Medicine, joins Cade Massey, Eric Bradlow, Shane Jensen, and Adi Wyner to discuss the quest for a women’s sub-four-minute mile, the influence of super shoes and other technologies, and how marketing, science, and athletic performance intersect on the world stage. Cade, Eric, Shane, and Adi also dive into the evolving playoff structures in Major League Baseball, the statistical weight of home-field advantage, and current storylines in the NFL and college football, blending analytics with real-time sports narratives. Plus, in an overtime interview, Cade and Eric speak with Joseph LaMagna, analyst at Fried Egg Golf, about the Ryder Cup, including the role of pairings, course setup, crowd behavior, and the contrasting approaches of Team USA and Team Europe in leveraging data and preparation.

ABOUT THE PODCAST
Sports is a game of numbers. Wharton experts Eric Bradlow, Shane Jensen, Cade Massey, and Adi Wyner team up to tackle the world of sports, from current events to longstanding issues such as: What sports streaks are the most impressive? How do you rank the best players? Can athletes be compared across sports? The Moneyball podcast explains how decision-makers in the game can avoid the common mistakes and embrace the data. Episodes are recorded at the Wharton School.

Subscribe on Apple Podcasts: https://whr.tn/459Kr0H
Subscribe on Spotify: https://whr.tn/4fBY7oM

#MLBPlayoffs #BaseballAnalytics #RyderCup #GolfAnalytics #SportsTechnology #SportsScience
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The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

ABOUT THE EPISODE
Stefano Puntoni, Wharton Marketing Professor and co-Director of Wharton Human AI Research, explores the latest developments in artificial intelligence, including massive vertical integration deals, high-profile copyright settlements, and new frontiers in synthetic data that are transforming how businesses understand consumers.

ABOUT THE PODCAST
This Week in Business features interviews with Wharton faculty about the latest news, fascinating trends, and issues impacting both consumers and the business world. Episodes are recorded at the Wharton School and published twice per week.

Subscribe on Apple Podcasts: https://whr.tn/3EdpB5X
Subscribe on Spotify: https://whr.tn/4ihHaiT
Watch/listen on the Knowledge at Wharton website: https://whr.tn/twib

#AI #AIinBusiness #GenerativeAI #MarketingAI #AIEthics #TechInnovation
-----
The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

ABOUT THE EPISODE
Marketing Matters hosts Barbara Kahn and Americus Reed sit down with Annie Barrett, Vice President of Marketing, adidas Originals, Basketball & Partnerships. The conversation explores the story behind the Superstar campaign, the evolution of Adidas from performance sport to global culture, and the brand’s commitment to authenticity and collaboration. From the shoe’s origins on NBA courts in the 1970s to its adoption by Run-DMC and beyond, Annie shares how Adidas balances heritage with innovation while building a brand that resonates worldwide.

ABOUT THE PODCAST
Marketing Matters is hosted by Wharton marketing professors Barbara Kahn and Americus Reed. Each week they discuss marketing and advertising trends, consumer behavior, data and analytics, the latest in retail marketing, brand-building, and much more with their expert guests. Episodes are recorded at the Wharton School.

Subscribe on Apple Podcasts: https://whr.tn/459Kg5x
Subscribe on Spotify: https://whr.tn/3Ug7wse

Watch/listen on the Knowledge at Wharton website: https://whr.tn/marketingmatters

#Adidas #BrandStrategy #MarketingStrategy #GlobalBrands #BrandAuthenticity
-----
The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

ABOUT THE EPISODE
David Zaring, Elizabeth F. Putzel Professor and Professor of legal studies and business ethics at The Wharton School explores the legal dimensions of the Federal Reserve’s independence, its connection to monetary policy, and how this relationship has evolved historically.

ABOUT THE PODCAST
This Week in Business features interviews with Wharton faculty about the latest news, fascinating trends, and issues impacting both consumers and the business world. Episodes are recorded at the Wharton School and published twice per week.

Subscribe on Apple Podcasts: https://whr.tn/3EdpB5X
Subscribe on Spotify: https://whr.tn/4ihHaiT
Watch/listen on the Knowledge at Wharton website: https://whr.tn/twib

#MonetaryPolicy #FederalReserve #FedIndependence #Economy #Fed
-----
The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

EPISODE OVERVIEW
Grocery is one of the toughest segments of retail to turn a profit. Wharton’s Marshall Fisher and Santiago Gallino talk about the headwinds faced by both small and large grocers. This episode is part of the “Future of Retail” series.

PODCAST OVERVIEW
Every day, business scholars answer pressing questions in their research - but what do their insights mean for you? In this podcast, Wharton faculty dive into what inspired their studies and how their findings resonate with the world today. Learn how research insights translate into knowledge you can use, with host Dan Loney.

Subscribe on Apple Podcasts: https://whr.tn/3HEgNYs
Subscribe on Spotify: https://whr.tn/475stOb
Watch/listen on the Knowledge at Wharton website: https://whr.tn/rippleeffect

#Retail #GroceryBusiness
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The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

Consumers are prioritizing service in customer experience in the food and hospitality industries, says Resy CMO Hannah Kelly in this episode of Marketing Matters.

ABOUT THE EPISODE
Hannah Kelly, CMO of Resy, outlines how the platform’s SaaS model and Amex network work together to connect diners with top restaurants. She discusses exclusive events, data-driven personalization, support for small business marketing, and trends from restaurateurs, showing how Amex’s experience-focused heritage shapes Resy’s role in hospitality.

ABOUT THE PODCAST
Marketing Matters is hosted by Wharton marketing professors Barbara Kahn and Americus Reed. Each week they discuss marketing and advertising trends, consumer behavior, data and analytics, the latest in retail marketing, brand-building, and much more with their expert guests. Episodes are recorded at the Wharton School.

Subscribe on Apple Podcasts: https://whr.tn/459Kg5x
Subscribe on Spotify: https://whr.tn/3Ug7wse
Watch/listen on the Knowledge at Wharton website: https://whr.tn/marketingmatters

#hospitalityindustry #marketingstrategy #businesspodcast
-----
The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

ABOUT THE EPISODE
Jeremy Siegel joins Dan Loney to break down the Fed’s latest 25-basis-point cut and why the internal split among policymakers signals deeper uncertainty ahead. He explains why housing and tariffs complicate the inflation picture, why he could argue for a 50-basis-point move, and what upcoming jobs data might reveal about the real state of the economy. Siegel also highlights how massive AI investment is giving companies new ways to cut costs and boost efficiency, helping offset the profit pressures created by tariffs.

ABOUT THE PODCAST
This Week in Business features interviews with Wharton faculty about the latest news, fascinating trends, and issues impacting both consumers and the business world. Episodes are recorded at the Wharton School and published twice per week.

Subscribe on Apple Podcasts: https://whr.tn/3EdpB5X
Subscribe on Spotify: https://whr.tn/4ihHaiT
Watch/listen on the Knowledge at Wharton website: https://whr.tn/twib

#FederalReserve #InterestRates #Inflation #Economy #StockMarket #Investing
-----
The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

ABOUT THE EPISODE
Stanford Graduate School of Business lecturer Matt Abrahams, author of Think Faster, Talk Smarter and host of the podcast of the same name, discusses how leaders can improve spontaneous communication. He explains why structure and active listening are critical in high-pressure moments, outlines his ADD framework for adding value: "Answer the question. Give a detailed example. Describe the relevance or value of the answer." He also shares practical techniques for managing speaking anxiety. Abrahams highlights how executives can approach crisis communication with clarity and credibility.

ABOUT THE PODCAST
Marketing Matters is hosted by Wharton marketing professors Barbara Kahn and Americus Reed. Each week they discuss marketing and advertising trends, consumer behavior, data and analytics, the latest in retail marketing, brand-building, and much more with their expert guests. Episodes are recorded at the Wharton School.

Subscribe on Apple Podcasts: https://whr.tn/459Kg5x
Subscribe on Spotify: https://whr.tn/3Ug7wse

Watch/listen on the Knowledge at Wharton website: https://whr.tn/marketingmatters

#ExecutiveCommunication #CrisisCommunication #PublicSpeaking #ActiveListening #LeadershipCommunication
-----
The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

ABOUT THE EPISODE
Google Trends sports analyst Ananya Raghavan explains how search data is revealing record-breaking interest in the WNBA and why fan curiosity now extends beyond the game itself. She shares how cultural touchpoints like fashion, food, and music are becoming part of the fan experience. Later, Dave Dase, Vice President at Goldman Sachs and co-head of its Sports Finance unit, discusses why Wall Street now views sports as a trillion-dollar asset class. He outlines how investment in teams, leagues, and infrastructure is reshaping the business of sports and opening new revenue streams. Together, these insights show how data and capital are transforming both fandom and the future of sports.

ABOUT THE PODCAST
Sports is a game of numbers. Wharton experts Eric Bradlow, Shane Jensen, Cade Massey, and Adi Wyner team up to tackle the world of sports, from current events to longstanding issues such as: What sports streaks are the most impressive? How do you rank the best players? Can athletes be compared across sports? The Moneyball podcast explains how decision-makers in the game can avoid the common mistakes and embrace the data. Episodes are recorded at the Wharton School.

Subscribe on Apple Podcasts: https://whr.tn/459Kr0H
Subscribe on Spotify: https://whr.tn/4fBY7oM

#WNBA #SportsFinance #SportsAnalytics #SportsBusiness #CollegeFootball
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The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

It is crucial that political influence should not compromise the independence of the central bank, Wharton Professor Pat Harker discusses in this clip from the podcast, This Week in Business.

ABOUT THE EPISODE
Patrick Harker, former Philadelphia Federal Reserve President and Wharton School Dean, and current Wharton Professor of Operations, Information, and Decisions and Director of Academic Engagement at Penn Washington, covers key takeaways from the Jackson Hole symposium, rate cut forecasts, views on federal independence, and what economic issues Americans should be keeping their eyes on.

ABOUT THE PODCAST
This Week in Business features interviews with Wharton faculty about the latest news, fascinating trends, and issues impacting both consumers and the business world. Episodes are recorded at the Wharton School and published twice per week.

Subscribe on Apple Podcasts: https://whr.tn/3EdpB5X
Subscribe on Spotify: https://whr.tn/4ihHaiT
Watch/listen on the Knowledge at Wharton website: https://whr.tn/twib

#federalreserve #rates #centralbank #politicalnews #businesspodcast
-----
The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

ABOUT THE EPISODE
Cait Lamberton, Alberto I. Duran President's Distinguished Professor, Vice Dean and Director of the Wharton Undergraduate Division, and Professor of Marketing at the Wharton School, examines the nuances of AI and emerging technologies in business and their impact on the evolution of future business models.

ABOUT THE PODCAST
This Week in Business features interviews with Wharton faculty about the latest news, fascinating trends, and issues impacting both consumers and the business world. Episodes are recorded at the Wharton School and published twice per week.

Subscribe on Apple Podcasts: https://whr.tn/3EdpB5X
Subscribe on Spotify: https://whr.tn/4ihHaiT
Watch/listen on the Knowledge at Wharton website: https://whr.tn/twib

#aifuture #ai #businesspodcast
-----
The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

EPISODE OVERVIEW
Why do we sometimes love things we know are “bad”? In this episode of The Ripple Effect, Wharton Executive Education Vice Dean and Marketing Professor Patti Williams unpacks the psychology behind the consumption of something that is “so bad it’s good." From cult films like The Room to fads like the pet rock or today’s Pop Mart Labubu collectibles, Patti Williams explains why people often prefer the extremes—great or terrible—over the forgettable middle. She shares how hedonic motives, curiosity, and even storytelling value make bad jokes, awful auditions, and offbeat products more entertaining than their mediocre counterparts. This conversation also explores how companies tap into that sweet spot of irony and sincerity, fueling virality and cultural moments that stick.

PODCAST OVERVIEW
Every day, business scholars answer pressing questions in their research - but what do their insights mean for you? In this podcast, Wharton faculty dive into what inspired their studies and how their findings resonate with the world today. Learn how research insights translate into knowledge you can use, with host Dan Loney.

Learn more at http://whr.tn/rippleeffect.

#ConsumerBehavior #MarketingInsights #SoBadItsGood #ConsumerPsychology #ViralProducts #MarketingPsychology
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The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU

Gain business insights from Wharton professors through Knowledge at Wharton's five podcasts:

🎙️ Moneyball explores how the sports industry can harness the power of data and analytics. Watch here: https://whr.tn/4mplvaR

🎙️ This Week in Business breaks down the latest news impacting consumers and the business world. Watch here: https://whr.tn/46yBgWX

🎙️ Marketing Matters covers trends in marketing, advertising, consumer behavior, and brand-building. Watch here: https://whr.tn/4n8hIjc

🎙️ Where AI Works, made in collaboration with Accenture, offers findings from leaders spearheading AI adoption. Watch here: https://whr.tn/47Pku8h

🎙️ Ripple Effect translates Wharton research into knowledge you can use. Watch here: https://whr.tn/3VuE96a

#businesspodcast #businessinsights #businessresearch #businessnews #businessschool

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The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

Launched in 1999, Knowledge at Wharton offers free access to:

- Articles, podcasts, and videos highlighting Wharton faculty research and analysis of current business trends
- Interviews with book authors from Wharton School Press
- In-depth series of curated content like Wharton Executive Education’s Nano Tools for Leaders
- A searchable database of more than 10,000 articles covering all aspects of business
- A weekly newsletter that delivers Knowledge at Wharton insights directly to your inbox

Visit the Knowledge at Wharton homepage: https://whr.tn/3qUpSBE
Subscribe to the Knowledge at Wharton YouTube channel: https://whr.tn/3DEAgAU