Adam Kornblum, chief creative officer for U.S. brands at L’Oréal, joins Barbara Kahn and Dr. Americus Reed, II to share how he drives disruptive creativity across 17 brands, from the viral CeraVe Super Bowl campaign to the global youth innovation competition Brandstorm, illustrating how storytelling, experimentation, and an entrepreneurial mindset fuel innovation at L’Oréal.

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