Marketing Matters

Nathalie Gerschtein, President of Consumer Products Division for the North America Zone, L’Oreal

September 14, 2023 • 25 min listen

In this episode, Wharton experts speak with Nathalie Gerschtein, president of the Consumer Products Division (CPD) for the North America Zone, L’Oreal.

Marketing

Listen to the podcast.

Wharton’s Barbara Kahn and Dr. Americus Reed speak with Nathalie Gerschtein, president of the Consumer Products Division (CPD) for the North America Zone, L’Oreal, about branding an iconic brand, market strategy, product placement, use of AI, and more.