Representatives from Fox Television Network and Wharton join Wharton Business Daily to discuss new joint project

Subscribe wherever you listen to your podcasts.

Gina Bahremand, Vice President of Audience Research at Fox Television Network, and current Wharton student Paul Heysch De La Borde, join Wharton Business Daily to talk about Fox’s partnership with Wharton Customer Analytics to track NFT data to better understand their audience.

Comments

New This Week

Ripple in water with Wharton School of the University of Pennsylvania logo above the text "Ripple Effect".
Podcast

Rethinking Tax Refunds and Financial Decision-Making

March 31, 202615 min listen

Professor Wendy De La Rosa explores how people think about tax refunds and why those decisions often don’t align with their financial goals.

Illustration of a gauge with emoticons, ranging from unhappy to happy, on a blue background. A person adjusts the needle towards the happy end.

Is Your AI System Ethical? Try This Assessment

March 30, 20268 min read

The Prosocial AI Index offers business leaders a practical, auditable way to assess whether their AI systems are genuinely good, writes Wharton’s Cornelia Walther.

Magnifying glass highlighting a female symbol amid a pattern of male and female symbols on a yellow background. Represents focus on women or gender analysis.

How to Find Leaders Early Using Neuroscience and AI

March 30, 20263 min read

New research reveals how organizations can identify potential leaders based on cognitive and behavioral signals instead of relying on formal experience.