Subscribe wherever you listen to your podcasts.

Carl Schramm, a Professor at Syracuse University, joins hosts Nicolaj Siggelkow and Saikat Chaudhuri to discuss his new book “BURN THE BUSINESS PLAN: What Great Entrepreneurs Really Do” on Mastering Innovation.

Comments

New This Week

The New Strategy Behind Revenue Growth
Podcast

The New Strategy Behind Revenue Growth

July 24, 202612 min listen

Professor Raghu Iyengar discusses the expanding role of the chief revenue officer.

What the World Cup Teaches Brands About Cultural Marketing
Podcast

What the World Cup Teaches Brands About Cultural Marketing

July 22, 202612 min listen

Wharton professor Americus Reed discusses how brands create cultural relevance beyond traditional sponsorship.

How Constraints Shape Creativity and Athletic Development
Podcast

How Constraints Shape Creativity and Athletic Development

July 22, 20261 hr listen

Author David Epstein discusses creativity, performance, and the value of broad athletic development.