The K@W Network:
The right way to brainstorm is to combine diversity with expertise to truly innovate, according to senior fellow Sarah Kaplan at Wharton’s Mack Institute for Innovation Management.
Sometimes when new and improved technologies hit the market, they displace the old ones at breakneck speed. But when they don’t, the reasons may have little to do with which[…]
Though the use of motivational games at work is growing in popularity, there is little hard evidence of its effectiveness, according to experts at a Wharton gamification conference.
In his follow-up to the bestseller Give and Take, Adam Grant challenges our assumptions about what it takes to generate and champion original ideas in ourselves and others.
Many businesses would say that their customers are their most valuable assets, but few understand how true that is -- or how to link the value of their customers to[…]
Nations should see the benefits of crafting a good brand image, just like companies, argues Wharton professor David Reibstein in this opinion piece. He is launching a brand rating of[…]
Biotech startups backed by corporate venture capitalists are much more likely to be successful at innovating than if they are funded solely by independent VCs, according to new research.
Based on simple demand curve equations, using discounts to move inventory that might otherwise go to waste is an easy choice. But factor in the human element and you can[…]
New Wharton research looks at how the pain of others struggling with the agony of decision-making can influence our own process.
Companies like Uber and Lyft have been criticized recently because of their use of surge pricing. But new Wharton research shows that it actually benefits consumers.