The term “fake news” has been added to American lexicon courtesy of current President Trump. He has used it to dissuade Americans from believing many of the negative stories about him that have come out since the presidential election of 2016. Disinformation campaigns are nothing new as countries have been running them for decades in wars and battles. But we are now seeing increased targeted campaigns and stories without any factual basis. In this era of big data, these “fake news campaigns” are micro-targeting naïve consumers to gain an advantage. Eric Clemons, Professor of Operations, Information and Decisions at The Wharton School, joins host Dan Loney to discuss his recent opinion piece examining this recent pattern of fake news campaigns on Knowledge at Wharton.
October 24, 2018
• 25 min listen
with Wharton Prof Eric Clemons
Subscribe wherever you listen to your podcasts.
Comments
New This Week
Greenhushing: When Firms Do More Than They Say
Some companies downplay their environmental efforts, a practice known as greenhushing. A new working paper co-authored by Wharton’s Serguei Netessine finds that this gap between what firms say and what they do is associated with higher subsequent abnormal stock returns.
AI Is Producing More Software. Why Isn’t It Being Used?
A Wharton study finds that while AI dramatically speeds up software development, human bottlenecks prevent many of those gains from reaching customers.
Podcast
The Hidden Financial Risks of the AI Boom
Joao Gomes, Wharton professor of finance and senior vice dean of research, centers, and academic initiatives, explains why the Federal Reserve needs to pay closer attention to how the massive AI boom is being financed.
