The New Philanthropists: More Sophisticated, More Demanding — and Younger

Steel magnate Andrew Carnegie once said that he who dies leaving behind many millions will "pass away unwept, unhonored and unsung." That philosophy took root in much of the last[…]

Bouncing Back: How South Korea Is Taking the World by Surprise

For many South Koreans, the country's brushes with economic disasters in recent times have been a journey "that carries deep emotions," the country's prime minister, Chung Un-Chan, acknowledged in his[…]

‘A Race to the Bottom’: Assigning Responsibility for the Financial Crisis

The global financial meltdown has been marked by shortages -- of oversight, due diligence, moral fortitude and common sense. Today, approximately two years after the housing bubble burst and world[…]

Value Destruction: The Cost to Companies That Engage in Deceptive Marketing

On September 2, Pfizer agreed to pay $2.3 billion to settle civil and criminal allegations that it violated federal rules governing drug sales. While the settlement was the largest ever[…]

Opportunities — and Obstacles — for the B2B Market in Tough Economic Times

While discussion at the recent Erin Anderson B2B Research Conference at Wharton focused on cutting-edge research in the field of business-to-business relationships, participants also acknowledged the impact on marketers of[…]

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