Faculty Archive

Robert Meyer

From Facts to Fake News: How Information Gets Distorted

Jun 01, 2021
Marketing
North America
mic

Information becomes biased and more negative as it’s retold from person to person, according to new research from Wharton that sheds light on the dangers of distortion.

How to Overcome Cognitive Biases Against Climate Action

Wharton’s Howard Kunreuther and Robert Meyer look at what prevents homeowners from investing in measures to reduce greenhouse gas emissions, and how that can be changed.

Why Consumers Are Willing to Share Personal Information on Smartphones

May 26, 2020
Marketing
North America
mic

New Wharton research explores why consumers are more willing to share personal information when communicating on a smartphone compared with a computer.

The 737 Max Crash: What’s the Fallout for Boeing?

Mar 19, 2019
Management
North America
mic

Last week’s fatal crash of a Boeing 737 Max aircraft -- the second in five months -- is impacting the company on multiple fronts. How quickly can it recover?

‘It Won’t Happen to Me’: Why People Don’t Prepare for Disasters

Jul 13, 2018
Marketing
North America
mic

Major hurricanes can cause mass casualties and catastrophic damage, and yet people never seem to be as prepared as they could be. Wharton's Robert Meyer explains what can be done[…]

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