The K@W Network:
Assistant Professor
Information becomes biased and more negative as it’s retold from person to person, according to new research from Wharton that sheds light on the dangers of distortion.
New Wharton research explores why consumers are more willing to share personal information when communicating on a smartphone compared with a computer.
Fueled by a leap in broadband adoption and the advent of mobile devices, the digital living room is no longer a TV-centric area in the home. But it also still[…]
When we write reviews, send tweets or create other online content, the type of device we use matters, according to new Wharton research.
Knowledge@Wharton Partners
