Katherine Milkman

What Will Persuade People to Take a Vaccine?

Nov 24, 2020
Marketing
North America
mic

Behavioral scientists at Wharton and Penn are studying the best communication strategies that nudge people into getting vaccinated for the flu, with implications for controlling the COVID-19 pandemic.

Making Good Decisions: A Toolkit

Oct 13, 2020
Management
North America
mic

Wharton’s Katy Milkman talks with author Annie Duke about her new book that provides tools for readers who want to make smart decisions in any situation.

Too Much of a Good Thing? The Perils of Overconfidence

Aug 10, 2020
Management
mic

Wharton’s Katherine Milkman talks with Don Moore from the University of California, Berkeley, about his new book 'Perfectly Confident' and what happens when our confidence level doesn’t match up with[…]

What Poker Can Teach Us about Making the World a Better Place

Jul 02, 2020
Management
North America
mic

Wharton’s Katherine Milkman talks with psychologist Maria Konnikova about her new book, ‘The Biggest Bluff,’ and how we can make decisions in an environment in which we have very little[…]

When It Comes to Advice, It’s Better to Give Than Receive

Dec 17, 2019
Management
North America
mic

New research by Wharton’s Behavior Change for Good Initiative shows that while offering advice benefits the receiver, it also boosts the giver’s self-confidence.

Faculty Archive

What Will Persuade People to Take a Vaccine?

Making Good Decisions: A Toolkit

Too Much of a Good Thing? The Perils of Overconfidence

What Poker Can Teach Us about Making the World a Better Place

When It Comes to Advice, It’s Better to Give Than Receive