Peter Fader

Game-changer to Digital Dustbin: Why iTunes Is Shutting Down

Jun 07, 2019
Technology
North America
mic

The demise of the once-dominant music platform is a sign that Apple, which formerly led the pack in the sector, has lost its edge.

How to Find Value in Every Customer

Nov 06, 2018
Marketing
North America
mic openbook

Companies have high-value customers and low-value ones, but they all matter for businesses that want to make the most out of them, according to a new book by Wharton’s Peter[…]

How Will Targeted Ads Fare in an Era of Data Protection?

Although many companies are uncertain how the General Data Protection Regulation that went into effect last month will impact them, one thing is clear: They will not be able to[…]