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Kevin Lynch on Adobe's Plans for a New Generation of Software
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******************************** Kevin Lynch on Adobe's Plans for a New Generation of Software http://knowledge.wharton.upenn.edu/index.cfm?fa=viewfeature&id=1524 Having completed the acquisition of Macromedia in December 2005, Adobe Systems now controls two of the de facto standards for electronic content -- the Portable Document Format (PDF) and the Flash SWF format. With its forthcoming technology, code-named "Apollo," Adobe hopes to lay the foundation for an entirely new category of software applications that provide the same cross-platform capabilities of a web browser, but with a richer set of features -- putting the company on a collision course with competitors like Microsoft. At the recent Supernova 2006 conference, Knowledge@Wharton met with Kevin Lynch, Adobe's chief software architect and senior vice president of Adobe's Platform Business Unit, to discuss the company's vision for the future of software applications on the web, the desktop, and mobile handheld devices.
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