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	<title>Steven Kimbrough - Faculty Research in Knowledge@Wharton</title>
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	<description>Knowledge@Wharton is an online resource that offers the latest business insights, information, and research from a variety of sources. Content includes analysis of current business trends, interviews with industry leaders and faculty, articles based on the most recent business research, book reviews, conference and seminar reports, and links to other websites.</description>
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	<copyright>Copyright (c) 2009 The Wharton School of the University of Pennsylvania</copyright>
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	<title>Steven Kimbrough</title> 
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	<title>In Search of Serendipity: Bridging the Gap That Separates Technologies and New Markets</title>
	<category>Managing Technology</category>
	<link>http://knowledge.wharton.upenn.edu/article.cfm?articleid=812&amp;source=rss</link>
	<description>It took 37 years before Kevlar – a bullet-proof, fire-resistant material first used for tires – was applied to making home shelters strong enough to resist tornadoes. It took decades before advances in reinforced fiberglass technology used for the Apollo space project were applied to tennis rackets. In retrospect, these crossover applications of technology may seem inevitable – but they are not, suggest two Wharton researchers and a third colleague who have developed a patented process to help companies analyze databases of information about technologies and suggest new markets where they might be commercialized.</description>
	<pubDate>Wed, 02 Jul 2003 00:00:00 EST</pubDate>
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