http://knowledge.wharton.upenn.edu/ Knowledge@Wharton is an online resource that offers the latest business insights, information, and research from a variety of sources. Content includes analysis of current business trends, interviews with industry leaders and faculty, articles based on the most recent business research, book reviews, conference and seminar reports, and links to other websites. en-us Copyright (c) 2009 The Wharton School of the University of Pennsylvania http://www.wharton.upenn.edu/faculty/hamilton_william.jpg http://www.wharton.upenn.edu/faculty/ 125 45 Wharton Faculty Research Innovation and Entrepreneurship http://knowledge.wharton.upenn.edu/article.cfm?articleid=381&source=rss With new headlines every week confirming the poor health of the U.S. economy, one might wonder who in their right mind would pick the present time to launch a new company. Actually, say some Wharton faculty, the outlook isn’t all that bad if you choose the right business in the right market. Or, as one professor says: "Asking whether or not it’s a good time to start a business is like asking how big is a fish…” Wed, 20 Jun 2001 00:00:00 EST