The K@W Network:
Lecturer in Marketing
McDonald’s is jumping on the health-conscious bandwagon by using antibiotic-free chicken, removing preservatives and artificial colors, among other changes. Will it revive stagnant sales growth?
Philadelphia has taken the lead among big cities in levying a soda tax to raise revenue and promote healthier diets for residents. But the impact on beverage consumption and consumer[…]
The latest White House move to make food labels more informative helps in the broader drive towards a healthier America. But the big challenge is in finding ways to change[…]
As it battles the fallout of food contamination outbreaks, Mexican food chain Chipotle must revamp food safety processes across its supply chain and build a company-wide culture to reinforce those,[…]
Coca-Cola is receiving criticism for funding research that backed exercise over cutting calories. As a result, experts are calling for more transparency in sponsored studies.