Cloud computing, mobility, data analytics, social, and sensors are disrupting established business models and reshaping customer experience across industries. Working in concert, these advanced technologies are eroding barriers to entry, lowering costs of transactions, and increasing speed-to-market. Fragmented user experiences are becoming more intuitive and seamless, with fewer hand-offs and greater continuity across customer touch-points and channels. Shawndra Hill, professor of operations and information management at Wharton, and Shaji Farooq, senior vice president for advanced technologies at Wipro, weigh the opportunities and challenges that advanced technologies bring in this white paper produced by Knowledge@Wharton and sponsored by Wipro Technologies.
For Personal use:Please use the following citations to quote for personal use:
MLA"Unleashing the Power of Advanced Technologies." Knowledge@Wharton. The Wharton School, University of Pennsylvania, [05 June, 2013]. Web. [29 August, 2014] <http://knowledge.wharton.upenn.edu/article/wipro-technologies-unleashing-the-power-of-advanced-technologies/>
APAUnleashing the Power of Advanced Technologies. Knowledge@Wharton (2013, June 05). Retrieved from http://knowledge.wharton.upenn.edu/article/wipro-technologies-unleashing-the-power-of-advanced-technologies/
Chicago"Unleashing the Power of Advanced Technologies" Knowledge@Wharton, [June 05, 2013].
Accessed [August 29, 2014]. [http://knowledge.wharton.upenn.edu/article/wipro-technologies-unleashing-the-power-of-advanced-technologies/]