Strategic Management
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Ojoma Atanu, CEO of ArkNature Consulting in Lagos, Nigeria, and a
10,000 Women graduate, traveled to the U.S. in May 2011 to participate in the
Fortune Mentoring Program. Atanu spoke with K@W
10,000 Women about her architectural career and her plans to embrace greener building strategies in her home country.
Across the world, the popularity of Indian food is growing and Indian restaurant chains are following the taste buds. Business owners see a lot of potential because of the Indian diaspora, and Indian food is also gaining acceptance worldwide. Foodies are quickly learning that Indian cuisine is much more than curry, biryani and tandoori chicken.
Chinese entrepreneur Zhu Jin has built a booming business -- six stores in Chengdu
and now a new 3,000-acre nursery in the suburbs -- out of a product that is "sensually pleasant and spiritually enjoyable." Spring Flora House, a fast-growing flower business catering to high-end customers, has focused on such issues as supply-chain management and quality control to succeed in a competitive market. Among the skills that have helped Zhu along the way: taking a more holistic approach to problem solving.
Replete with comfortable chairs, free wi-fi and the smell of freshly-baked bread, Panera is not your average fast food joint. The company is one of the fastest-growing chains in the U.S., with 1,420 stores and a roughly $3 billion market capitalization. During the depths of the downturn, when most companies contracted, Panera grew in size and profits. The reason for Panera's success is simple, experts say: The chain has pursued a niche strategy, differentiating itself as a fast food restaurant that serves healthy, tasty, affordable food in a community-minded atmosphere.
As retailers face greater pressure to sell more products, expand into new markets and streamline production, the fashion industry is feeling the heat. Designer Vera Wang, for example, is trying to turn her business into one that is widely known and widely worn. William Fung, managing director of Hong Kong-based trading company Li & Fung, is trying to stay ahead of new complexity in the production process. Both Wang and Fung discussed ongoing challenges in the fashion industry during a recent presentation at Wharton.
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